For Dealer Principals & Corporate Executives

Every Store. One Scoreboard.
Real Time.

You oversee multiple rooftops. You shouldn't have to wait for after-the-fact reports to know how they're performing. SalesLane puts every dealership on one live dashboard.

Visibility Shouldn't Wait Until Month-End

Blind Spots During the Day

You know how stores did last month. But what's happening right now? Which store is hot today? Which one needs a call? You're flying blind until reports arrive.

Reliance on Reports

You depend on spreadsheets, PDFs, and summaries prepared by someone else. The data is always stale by the time you see it.

No Cross-Store Competition

Your dealerships compete, but nobody sees it happening. There's no real-time scoreboard, no badges, no visible recognition when a store leads the group.

The Entire Organization. One Dashboard.

Real-time visibility across every dealership you own.

Group Dashboard

Every dealership as a performance card. MTD units, gross, YoY growth, goal progress: all visible and updating live as deals close across the organization.

  • MTD units and gross per store
  • Today's activity at each location
  • Year-over-year growth %
  • Goal progression tracking

Hot Dealership Badges

When a dealership leads the group in units, front gross, or back gross, a trophy badge appears on their showroom TV. Everyone sees it. Cross-store competition ignites.

  • Units leader badge
  • Front gross leader badge
  • Back gross leader badge
  • Real-time badge transfers

Sort by Any Metric

Rank dealerships by units, gross, growth, or goal progression. The #1 position changes depending on what you're measuring. Find different kinds of excellence.

  • Sort by MTD units
  • Sort by front/back gross
  • Sort by YoY growth
  • Sort by goal progression

Group Salesperson Leaderboard

The top performers across your entire organization. See who's leading across all stores, sorted by units, gross, or any metric. Excellence visible organization-wide.

  • Top 15 across all stores
  • Sort by units or gross
  • See which store each person works at
  • Identify cross-store patterns

See Everything. Respect Dealership Autonomy.

Corporate users get real-time visibility into all stores but, by default, cannot edit deals. This is intentional:

  • Visibility — See all dashboards, deals, and personnel
  • No Override — Deal flow stays at the dealership level
  • Clear Accountability — GMs own their operations
  • Strategic Oversight — You lead from data, not interference

The boundaries are clear. You see everything. They manage everything. Everyone knows their role.

Real-Time Leadership in Action

At 10 AM

See which stores have already logged sales. Identify early momentum or unusual quiet.

At 2 PM

Spot a location that's unusually quiet. Make a quick call: "Everything okay? Need support?"

At 5 PM

Watch the final push across all stores simultaneously. See who's making a late surge.

When a Store Leads

Recognition call: "Saw you take the Hot Dealership badge. Keep pushing!"

What Dealer Principals Experience

"I used to fly blind until the 15th of the month when reports came in. Now I know by 9 AM which stores are hot and which need attention."

"The Hot Dealership badges created competition I didn't have to manufacture. Stores started racing each other naturally."

"I can pick up the phone and say 'I see you're leading the group today' or 'I noticed things are quiet: what do you need?' That wasn't possible before."

Ready to See Every Store in Real Time?

Stop waiting for reports. See your entire organization live.

Schedule a Demo