Everything your dealership needs to turn data into visibility, and visibility into performance.
Primary control center. Deal flow, delivery rack, personnel management, MTD stats, commissions, and leaderboards.
iOS and Android with role-based access. Salespeople see their data, managers get full control. Includes delivery camera.
Showroom display with real-time leaderboard, finance badges, today's sales, and delivery rack. Custom themes included.
For dealerships with existing systems. Syncs deal data with one click. Reads only, never modifies the source.
Replace paper logs and whiteboard rankings with a live leaderboard visible on TVs, desktops, and mobile devices.
For larger teams, the leaderboard paginates. Nobody wants to live on Page 2. This simple UX decision creates powerful motivation—teams fight to stay on the first page, creating healthy competition without any formal incentive structure.
Switch between month-to-date and year-to-date rankings with a single tap. See who's winning the month and who's winning the year.
On Apple TV, control how many salespeople appear per page. Smaller teams can show everyone; larger teams can increase competition for Page 1.
Finance managers ranked by back-end gross with visible product badges. GAP Leader, Warranty Expert, PPD Champion—recognition that matters.
Top salespeople across all dealerships in your organization. Sort by units, gross, or growth. Excellence is visible organization-wide.
The digital delivery rack manages queue order, displays customer and vehicle information, and removes guesswork about "who's next."
Deal logged, waiting to enter queue
In queue, position visible to everyone
Currently with finance manager
Complete, counted on scoreboard
No more salespeople circling the finance office asking "Am I next?" The rack shows queue position in real-time. Everyone knows where they stand.
Swipe right to move deals forward. Swipe left to move back. Managers can control deal flow from anywhere on the floor—no need to be at a desk.
When three deals are pending on the rack by 2 PM, the floor knows it's not a slow day. Visibility changes perception and energy.
Skip steps when needed. Cash deals that don't go through finance? Move them straight to delivered. The system adapts to your process.
The Apple TV app turns any showroom screen into a live scoreboard with rotating bars showing current sales, MTD performance, and goal progress.
When the scoreboard is always visible, it builds accountability, camaraderie, and energy across the sales floor. Rankings update in real-time—when a sale is logged, it appears on the board immediately. The energy shifts. Everyone notices.
Three rotating displays: current sales snapshot, month-to-date performance, and objective progress. The full picture in three rotations.
Right side of the display shows every deal logged that day with salesperson, vehicle, and status. Combats the "slow day" illusion.
Calendar time-travel lets you view any previous day's scoreboard. See exactly where you stood on any date.
Backgrounds, color palettes, glass effects, card sizing. Match your dealership brand or environment.
Configure the display to sleep during off-hours. The TV follows your dealership's schedule automatically.
Finance manager product badges appear on the TV. Everyone sees who's leading in GAP, warranty, and other products.
Mobile-first design. Salespeople log in and see personalized dashboards showing their performance, deals, and progress toward goals.
Salespeople see their rank and pending deals, but cannot view others' gross or commissions. Competitive visibility without exposing sensitive pay information.
Review each deal's customer, vehicle, gross breakdown, and status. See what's needed to hit goals and track every transaction.
Optional per dealership. Front and back gross percentages, unit bonuses, per-deal breakdowns with posted vs. estimated values clearly marked.
Export commission reports directly from your phone. Send yourself a copy without asking a manager or waiting for month-end.
Full leaderboard on mobile. See your rank, pending deals, and exactly how many units until you pass the next person.
Transform the final moment of a sale into a professional customer touchpoint.
Take a photo at delivery—customer with their new car. The emotional moment documented professionally.
Professionally formatted message with dealership branding, personalized welcome message, and the delivery photo.
"Can we share your experience?" Built into the email. Customer replies YES or NO. Digital consent captured automatically.
Customer receives the celebration email moments after delivery. Reinforces the excitement of their purchase while they're still on the lot.
Complete visibility into finance department performance with product tracking, badges, and individual deal management.
Finance managers earn visible badges for product excellence. Leading in GAP? There's a badge. Top warranty performer? Badge. These appear on the TV leaderboard for everyone to see—recognition that drives performance.
Ranks finance managers by total back-end gross. Compare performance, identify strengths, and see who's leading in each product category.
Finance managers can see all deals, edit deal information (if permitted by dealership settings), and track their commissions.
Per-deal pay plan details remain confidential. Finance managers see their own commissions but not other managers' pay structures.
Real-time tracking of which products are selling and at what rate. Identify opportunities and adjust focus throughout the month.
Complete oversight with daily and MTD KPIs, analytics, deal management, and goal setting.
Compare current performance to the same day last year. Project month-end finish based on current pace. Goal-tracking bars for New, Used, and CPO with front/back gross splits. Know exactly where you stand versus last year.
Hover for quick details, filter and sort by any field. Edit deals, see trade and back-end information, export reports with one click.
"On This Day Last Year..." See units, gross, and pacing compared to the exact same point last year. Context that spreadsheets can't provide.
Where you'll finish if current pace continues. Projected units, projected gross, average per copy trending. Plan ahead, not behind.
Set dealership goals for new, used, and CPO. Adjust individual salesperson goals. Changes feed into forecasts on the scoreboard and Dealer Pulse.
Manage your team roster. Set role-based permissions—who can see what, who can edit deals, who has manager access.
Check any previous month with two clicks. Same detailed view for any historical period. Audit and analyze at will.
For multi-store groups: every dealership on one scoreboard, updating live as deals close across the organization.
When a dealership leads the group in units, front gross, or back gross, a trophy badge appears on their showroom TV. Everyone in the building sees it. Cross-store competition without a formal contest structure.
Units, gross, YoY growth, goal progression. The #1 position changes depending on what you're measuring. Flexible rankings for flexible goals.
Top performers across the entire organization ranked together. Sort by units, front gross, back gross, or total gross.
Regional VPs see their territory. Compare brands, regions, and performance patterns. Filter to what matters for your role.
Corporate users get real-time visibility into all stores but, by default, cannot edit deals. Respects dealership autonomy while enabling oversight.
Four core components working together. Multiple ways to get data in. Your DMS remains the source of truth.
| Component | Platform | Primary Use |
|---|---|---|
| Chrome Extension | Browser | One-click deal sync from existing logging systems |
| Web Dashboard | dealerforecast.com | Primary control center for managers and admins |
| Mobile Apps | iOS & Android | Personal dashboards, deal flow, delivery camera |
| Apple TV | tvOS | Showroom display with live leaderboard |
SalesLane reads from your existing systems but never modifies them. Your DMS is the source of truth. We display, analyze, and visualize—we don't replace your record-keeping system.
The system can audit deals to update status and pull complete financial details from the source system, ensuring data integrity without manual re-entry.
Configurable permissions per user. Salespeople see their data. Managers see everything. Finance sees finance. Corporate sees all stores.
Export any report as PDF or CSV. Your data is your data. SalesLane is a visibility layer, not a data trap.
Deals appear on scoreboards within seconds of being logged. No batch processing, no overnight updates, no waiting.
Watch how it works, or schedule a demo for your dealership.
See Pricing & Demo